Publishing of books and trend books

New published book in Italian: "L'eco-design per calzature fashion. Metodologie e materiali"

Book review by


The future of fashion footwear is eco-design


What it is and how it has evolved? Which materials and production processes does it involve? All are discussed in the book by Anna Paola Pascuzzi


The well-being of people and the planet involves an evolution-revolution of how to conceive of the product and its circularity which sees eco-design at the centre, a topic explored by Anna Paola Pascuzzi, researcher and professor at the Sapienza University of Rome and at the Academy of Luxury in Milan, footwear designer and product manager, in her book Eco-design for fashion footwear. Methodologies and materials.

Eco-design – indicated by the EU Strategy for sustainable and circular textile products as a design and production methodology to be applied by 2030 – because sustainability enters every step of the supply chain, from raw materials, to saving water and energy, to the durability of the product, and its end of life.

This also involves an awareness of the materials to be used, being careful not to fall into the traps of green washing and false communication, as the author explains in the introduction. Hence, it is necessary to clarify what eco-design consists of: “it means adopting new design principles, including the study of the entire life cycle of the product, implying the choice of materials which must be ecological, non-toxic, reusable and recyclable. It means rethinking products to make them profitable, eliminating unnecessary and risky elements for the environment and redesigning their functionality”.


The second chapter investigates how eco-design is part of slow fashion, a movement born in the wake of Slow Food, which brings humanity back into harmony with nature, recovering the relationship with local culture and realities.


In the next chapter topics such as the materials to be preferred and those to be excluded, the methodology of modularity, linked to the ease of assembly and disassembly of the products, the Life Cycle Assessment (LCA), which helps designers in their ecological choices through the recycling of unused materials from past collections, and how to reduce the Product Environmental Footprint (PEF). The fifth chapter is dedicated to the Product Life Cycle (PLC) and how the product interacts with the environment; the author focuses on upcycling and the PSS (Product Service System). The sixth chapter outlines the impact of eco-design on the role not only of the designer, who must be increasingly connected with the supply chain, but also of final consumers, “true proponents of significant changes and those responsible for the life of the products”.



The final part of the book is dedicated to research done online, on the official sales sites of brands such as Armani, Tod’s Gucci, Prada, Casadei Sergio Rossi, Giuseppe Zanotti and others, to understand how and how much has been done in terms of sustainability in the footwear of these brands, analysing materials and processes of those products sold as “eco”. To arrive at the conclusion that on the sales sites of the high-end brands studied there are few examples of footwear with sustainable elements. The road to sustainability is still long!




Da accessorio indispensabile a oggetto di design

La moda delle Chopine, gli zoccoli, le influenze orientali, le scarpe dell’epoca vittoriana, l’accessorio più amato dalle star hollywoodiane, lo sviluppo dei distretti calzaturieri in Italia,  la commistione fra stile e arte, fino alla nascita del fenomeno sneaker: 350 pagine per descrivere l’evoluzione del design calzaturiero. Il libro dal titolo Un mondo di scarpe è scritto da Anna Paola Pascuzzi, footwear designer e product manager e dal 2017 insegnante di teoria e progettazione stilistica di calzature nel corso di laurea in scienze della moda e del costume, dipartimento Saras della facoltà di Lettere all’Università Sapienza di Roma. Il libro, infatti, pubblicato a settembre 2021 in doppia edizione, cartacea e digitale, viene adottato anche nel suddetto corso di laurea. L’autrice vuole dimostrare che la calzatura non è solo un ornamento o uno strumento funzionale, ma anche un prolungamento della propria personalità e della propria identità. Da accessorio indispensabile a oggetto di design, può diventare anche espressione culturale e simbolo sociale. Partendo da queste riflessioni, il libro propone uno studio accurato sull’evoluzione del design della calzatura nel corso della storia, analizzandone i cambiamenti stilistici, le influenze e le risonanze sociali e storico-culturali.

SS2021 Women Shoes Trend Book - volume 1 and volume 2

are forecast books full of inspirations.


The books offer a vision on women's shoes for SS 2021, with images, original vector drawings both colored and in b-w version, color combinations, inspirations for shapes, heights, soles, concepts,

accessories and prints. 


The trendbooks, created by the Applied Design studio, are completed with Pantone and Rgb color references.


Each design is linked to an inspirational theme and is defined in every detail.


The two are on sale, on line, here.




SS2021 Women Shoes Trend Book - volume 1 e 2 sono quaderni di tendenze ed ispirazioni che offrono una visione sulle calzature donna per SS 2021, con immagini, disegni vettoriali originali sia colorati che

in versione b-n, abbinamenti colori, ispirazioni per le forme, le altezze, le suole, i concetti, gli accessori e le stampe.


Il quaderni sono creati dallo studio Applied Design e sono completati da riferimenti colore Pantone e Rgb.


Ogni disegno è legato ad un tema ispirativo ed è elaborato in ogni dettaglio.


I due volumi sono in vendita on line.


AW 2020-21 Women’s shoe trend book  is a useful tool for creating hundreds of footwear lines and thousands of models.

The 120 design proposals are footwear models designed on different structures, with original ideas of uppers and complete technical references, ready to be reworked and translated into patterns, products and researches.


Each proposal is visible in vector, accompanied by technical indications, and in colored version, with specific indications of the combined colors.


Each theme is explicit and consists of a color palette consistent with the trend considered.


The aim of AW 2020-21 Women’s shoe trend book is to explore innovative, original and surprising shoe ideas.